Promoting You're Podcast

               For the final part of this post is the promotion part. Yes Promotion is key to your content, especially when it comes to promoting it which is the final step to a successful podcast honestly.  Now as you know I have only 2 platforms I promote the podcast on, actually one main one as I try and keep Instagram to photos only with behind the scenes but that is how people know about my podcast. However I use Twitter the most with promoting Everything About Reality TV Podcast and soon to be adding in to Billy's to the list as you know he is going to be starting it up soon.  I also use a ton of hashtags such a #EverythingAboutRealityTV and #Podcast and the name of the TV Show I am covering which helps a lot with picking up on viewers.  Anyways to use your own hashtag and the hashtags I mentioned above sure does help and gets your name out there for sure.  I try and use as many I can with any of the content that goes out there to you guys whether it is podcasts or blog but this post is mostly about podcasting technically. Now I know you cannot fit in all the links so what I do is like a few of em in for example, Podcasts.com, ITunes, TuneIn.com, Player FM, Stitcher then I put at the bottom of each and every post I put in "Also in 10 other platforms, go to ChrisBOnTheWeb.com to the podcast page for my podcast for other links" Reason I say that, is because "Everything About Reality TV" is on 14 other platforms which has seen a ton other platforms that I wasn't expecting my podcast to get this far but as you know Twitter, you cannot do anymore then 280 characters on there and it is fine as they can't have users pretty much spamming the heck out of people's feeds. 


                 So promoting your podcast is paramount to the success of your show and honestly without social media promotion it would take a long time to grow. Only reason I have 47 listeners out of 2 of the platforms is because of the promotion of the podcast. However people will come across the podcast too on the platforms and take a listen and if they enjoy your content then they will be a subscriber and a regular to the podcast each week that you do it. Promoting your podcast doesn't mean you will be getting listeners right away and it takes time to get the listeners just like when Billy and I start doing our podcasts live on The CBOTW Network, that will take time to get listeners so the example I am giving you guys and what I am saying is it will definitely take time but the more you promote your podcast the better it gets known. For crying out loud, it took me 1.5 - 2 years to start being well known for my podcast so another word it could take up to that time but again it all depends on the topic and how popular it is. Big recommendation is to do a podcast that has a popular topic for me it's Reality TV and it has done well for itself over the years of it's run which is now nearly 4 years now it's been on the air. Just remember to promote your podcast, schedule the posts which I do 99.999 of the time as usually now these days I am in bed earlier then usual so it automatically posts up for me but make sure to post it and be consistent with your're podcasts going up on a weekly or couple of times a week as that is how you keep your listeners and gain more in the process.



Chris

Podcasting: Editing & Posting It Up!

               Well this series is coming to a wrap soon and in today's second last post of this mini series on podcasting we are going to talk about editing and posting up you're podcast. Let's start with editing side of things. You are finished with your podcast recording session and ready for the next step which is editing. Most part when I edit my podcast I get rid of the parts I don't want to have or feel isn't the right fit to the podcast and I have done this in the past and it proves to have worked as well. The other part is getting rid of the dead air on the podcast is the other part. Nobody likes or wants to listen to the dead air on the podcast so it is very imperative that you get rid of it this way it really does tighten up the podcast. I mean you definitely do not want dead air on the podcast as that can lose listeners and that was my issue when I first started out as podcaster on a full time basis as I originally never edited the podcast whatsoever which was a dumb move honestly but when I started to think about editing that is when it all clicked that my views would have gone up and trust me they have gone up. So what I mean by this is dead air removed is not good as you will hear nothing! Dead air that's it. However when I do edit it out I have not even a second, more like half a second to ensure there is not a very long pause, however minus the dramatic pauses in there I will keep but that is very rare of the time when that happens honestly. 


               Now the posting up part. You have to add in the title of your podcast which the most important thing and it is hard for me to start titling the podcast when I first started but got the general idea when I started up with the podcast but it takes time and I want to make sure I am titling the podcast properly. Next up is the text what the episode is all about and what to expect on this episode of the podcast each and every week. I try to keep it short and sweet most of the time so you guys are not reading a textbook of words on what to expect on the podcast honestly. The final part of of this post is the keywords and normally I will put in for example, podcast, audio only, reality tv, the name of the show being covered and much more. Final thing is to hit that publish button to post it out to all the platforms that you are on. Fair warning it will take up to an hour to  2 hours to post to all the different platforms as I have learned that in the past. I will talk to you guys tomorrow for the final post of this podcast series as we wrap it up.




Chris